Marka müdürü

Bu meslek hakkında

Marka yöneticileri, bir markanın pazardaki konumlandırılma şeklini analiz eder ve planlar.

Temel beceriler

apply social media marketing apply strategic thinking carry out naming strategies carry out sales analysis comprehend financial business terminology coordinate advertising campaigns create annual marketing budget create brand guidelines define brand identity design brand's online communication plan execute marketing plan have computer literacy identify new business opportunities implement marketing strategies implement sales strategies lead the brand strategic planning process maintain financial records manage brand assets manage staff organise participation in local or international events perform brand analysis perform customers’ needs analysis perform market research plan marketing campaigns select optimal distribution channel set brand positioning stimulate creativity in the team

Gerekli bilgi

channel marketing company policies consumer goods industry sales strategies

Ek beceriler

build rapport with people from different cultural backgrounds carry out event management conduct search engine optimisation maintain relationship with suppliers manage budgets perform multiple tasks at the same time plan new packaging designs price product seek innovation in current practices employment law international business services marketing